Why Should I Use A Link Shortener?

A link shortener is handy for a few reasons.

First, you take up less valuable text real estate on social media platforms. This is important on Twitter which has a limit of 142 characters, but is important on all the social platforms.

Secondly, it allows you to know how many people click on your link.

Having these numbers allows you to know where your marketing is getting the best results.

Thirdly, it makes obvious affiliate links look like any other shortened link - which can lead to 63% more clicks because you can use curiosity in your marketing.

Fourth, you can attach retargeting pixels to your links, which allows you to create hyper-targeted ads to a specific group of prospects.

We will get more into the details of these in future knowledgebase articles.